Tracer Study of Multimedia Arts Graduates of Lyceum of the Philippines University- Batangas from 2016-2019

This research study mainly determined then employment status of AB Multimedia Arts graduates of Lyceum of the Philippines University-Batangas from 2016- 2019. This study sought to determine the job placement profile of the graduates and as well the related relevance of school related to employment factor of the school. This also determines the work related values and the various skills to which contribute the demands of the media industry. The researchers made use of descriptive research method. This study used an Institutional questionnaire from the Research Center of the University. The questionnaire consists of three parts: job placement profile, relevance of school related factors to job placement and competency skills and work related values developed by the University to students. Participants of the study were the graduates of 2016-2019 composed of 51 respondents. Results showed that 88 percent of the surveyed graduates are employed and majority of them have regular employment status and are working in the Philippines. Relation to course/program or relation to special skills plays an important role in the consideration of job they are going to acquire. Since Multimedia Arts students are very-well versed in using the communication medium efficiently and effectively, it is deemed as the most helpful medium among the graduates. Their professional subjects such as Traditional Drawing, Digital Graphics, 2D Animation, Photography and the rest are very relevant and made a great impact in their chosen career and that they wanted to pursue in their job placement. The faculty member’s communication, mastery skills, quality of instruction, and how faculty members relate the subject in the real life situation proved to be the most relevant in terms of school related factors. LPU-Batangas may strengthen the internship program by tie-ups to some of the well-known media industries in order to train the students well and give them the real vantage of working in the industry or field.

Keywords – Communication skills, curriculum