Perception of Local Tourists on Environmental Issues of Top Beaches in Batangas

Concerns regarding environmental pollution remain the largest cause of destruction in the ecosystem. Developing activities of humans on beaches of Batangas is not easy without tourists’ participation. To improve the environment of top beaches in Batangas, facilitators need to gain insights from tourists. This study was undertaken to determine the significant difference in tourists’ perception of environmental issues present on top beaches of Batangas. Their demographic profile, awareness, and perception of environmental issues were further evaluated. A total of 144 respondents participated in the study and were selected with the criteria of being a local tourist in one of the top beaches of Batangas using a quota sampling technique. Frequency and percentage distribution were used to evaluate the demographic profile and for their perception, a weighted mean was used. ANOVA was used to determine the significant difference between perception levels and demographics. Most female local tourists are within the age bracket of 18 to 25 years and are more likely to visit Batangas beaches. They also projected high awareness of environmental issues of top beaches in Batangas. These brought a negative impact on beaches that affected their stay. Odor and improper solid waste management were not included. The perception of local tourists was influenced by age and sex. This implies that when tourists recognize their sex and reach the age of 18, they become more observant of their environment. Results suggest including other variables such as ocean acidification, light pollution, and other marine environmental issues that could also influence perception. It is also suggested for future researchers to carry out a qualitative study on other beaches in the Philippines.

Keywords – beaches, environmental issues, quota sampling, solid waste management