Huihong Liu，Yan Su
School of Economics and Management, Hunan University of Science
and Engineering, Yongzhou City, China; School of Economics and
Management, Chongqing University of Arts and Sciences, Chongqing
City, China; Graduate School, Lyceum of the Philippines University,
Batangas City, Philippines
514098278@qq.com
Date Received: September 13, 2019; Date Revised: November 15, 2019
Asia Pacific Journal of Academic Research in Social Sciences
Vol. 4, 23-29
November 2019
ISSN 2545-904X (Print)
ISSN 2704-4157 (Online)
Measurement and Improvement Path of International Competitiveness of Tourism Industry in Hunan Province of China under the “One Belt One Junction” Strategic Position 792 KB 1 downloads
Huihong Liu，Yan Su School of Economics and Management, Hunan University of Science and...
From the perspective of economic globalization, and the “One Belt One” Strategic Position, this paper analyze the problems of the existence of tourism industry internationalization in Hunan Province of China by using three indicators, such as domestic market share, RCA and export growth advantage of China’s Hunan inbound tourism service trade in 2006-2017. The result shows that Hunan’s tourism service trade only accounts for 1.59% of the country, far below the national average, and it is located in the 18thplace in the country. The RCA index is higher than 2.5 indicating that the tourism industry in Hunan Province is extremely competitive. However the RCA index has continued to decline, and the growth advantages have continued to be weakened. According to Porter’s diamond model this article re-selects six indicators that affect the tourism industry in Hunan Province and reconstructs a “new diamond model”.Combined with the status quo of development, the countermeasures for improving the international competitiveness of tourism industry in Hunan Province of China are put forward.
Keywords – One Belt One Junction, Tourism Service Trade, International Competitiveness,Diamond Model