Feng Zeng1,2, Haibin Zhu1
1School of Economics and Management, Hainan University, Haikou City,
China; 2Graduate School, Lyceum of the Philippines University, Batangas
City, Philippines
632245747@qq.com
Date Received: August 3, 2017; Date Revised: April 10, 2018
Asia Pacific Journal of Multidisciplinary Research
Vol. 6 No. 2, 61-66
May 2018 Part II
P-ISSN 2350-7756
E-ISSN 2350-8442
Development Strategies of Comprehensive Tourism in Hainan State Farms Area of China: The Case of Nantian Farm 799 KB 1 downloads
Feng Zeng1,2, Haibin Zhu1 1School of Economics and Management, Hainan University,...
Hainan is the first pilot province of comprehensive tourism in China, which brings new development opportunities for the construction of Hainan international tourism island. As the most abundant tourism resources in the province of Hainan state farms must seize this opportunity, participate in the creation of comprehensive tourism, and transform the resource advantages into industrial advantages. This paper elaborates the theory vicissitude of comprehensive tourism; Based on the construction background of Hainan comprehensive tourism, taking Nantian farm as a case, through the evaluation and analysis of the comprehensive tourism resources of the Nantian farm ranking, development orientation, spatial pattern, target market and tourist awareness, and put forward the development strategies of comprehensive tourism in Hainan state farms area.
Keywords: Comprehensive Tourism, Evaluation of Tourism Resources, Development Strategies, Hainan State Farms, Nantian Farm