Competencies and Values Predictors of Hotel Industry Job Requirements in the Province of Batangas, Philippines

Hospitality and Tourism industry plays a vital role in the world economy as the biggest income contributor. The record is parallel in view of the increasing demand of hotel practitioners who visualize the growing need of hospitality educational programs to completely prepare the workforce meeting the present and future demands in the rapid progress of the hospitality and tourism industry. Formal learning and trainings must be provided to improve the hospitality graduates’ employability. The purpose of this research is to bridge the gap between the career expectation of undergraduate hospitality students and managers of the hotel industry is the ultimate objective of this study. Both the students, the university and hotel industry practitioners will benefit from the study because there will be clear view of the parameters set by the hotel industry according to their standards and there will be an equitable outlook among university to address the issues possible brought by the design curriculum or the qualifications set by prospective hotel companies. This research gave significance on the job qualifications involving proper education and interpersonal skills which is parallel to the increasing demand on qualified candidates to fill in the positions of a very competitive and challenging hotel industry. Moreover, this study will also help potential and aspiring hospitality practitioners be acquainted with the qualifying credentials of applicants set by meticulous and experienced hotel supervisors and managers. Lastly, this study will enable the College of International Tourism and Hospitality Management update curriculum and make it more progressive so that students connect with the practical and conceptual competencies about the fast growing hospitality industry.

Keywords – Job requirements, career expectations, hotel practitioners, hotel industry, expectations, qualification