A Comparative Study of Motivational Factors Among the CITHM Students

This study involved a practical understanding on the perception of the students from the College of International Tourism and Hospitality Management (CITHM) to the courses offered by the LPU-Batangas like Hotel and Restaurant Admiistration (HRA) and International Tourism and Travel Management (ITTM) programs. More specifically, to identify the strengths and weaknesses of HRA and Tourism programs as perceived by the respondents. Also to identify the opportunities of HRA and ITTM programs in terms of career aspirations and goals as perceived by the HRA and Tourism students and to propose a course of action to further improvement and address the perceived weaknesses of the programs. This study use descriptive methods and selfmade questionaire base on motivational factors of HRA and ITTM students for HRA and Tourism programs. It involved one hundred twenty five respondents from the total populations of 4th year HRA and ITTM students of the university. This study concluded that CITHM may continue the pre-internship program to gain self-actualization locally and internationally.Parents may encourage their children to join in academic competition to enhance the students intellectual ability and knowledge. More specifically, HRA and ITTM students may suggest more assistance and services to the establishment to enhance the teaching styles for a much better improvement. Also, the school may provide a comprehensive orientation and offering carreer guidance for the HRA and ITTM students seeking overseas jobs upon graduation.And, future researchers may conduct similar study but using other variables.

Keywords: Hotel, Restaurant Management, Motivation, Tourism Students