Customer Satisfaction Measurement (CSM) Basis for Student Support Services Enhancement Plan

The research study was all about the customer satisfaction on the services rendered by different offices/ student support services of the lyceum of the Philippines university Batangas. The study will be significant for the students and the different student support services wherein the students will be able to be satisfied with the services and at the same time it would also be way on how they can improve their services and what should be maintained. The research study was descriptive research since the data was given by the Planning and Quality Assurance Office. Since the data was given, the questionnaires were adopted. The researchers presented a letter of request to have the needed data and was permitted to use those data for the purpose of research study and was administered by thru the Planning and Quality Assurance Office. The respondents or the participants of the study are the students of LPU Batangas who are enrolled in the academic year of 2019-2020 and have the full knowledge to answer the questionnaires. Based on the results, it was found out that the customers were Highly satisfied by the service rendered by the CITHM (4.05), Library (3.86), Clinic (3.84), Registrar (3.82), Accounting (3.77), Cashier (3.57) and Satisfied by the service of the Canteen (3.32). The research will contribute to the improvement of the Support Services in the University. It suggested that to help and suggest more to the University what could they possibly do to improve more of their services.

Keywords – Customer Satisfaction, Improvement, Services