Lhea C. Rasa
College of International Tourism and Hospitality Management,
Lyceum of the Philippines University, Batangas City, Philippines
lherasa@yahoo.com
Date Received: January 5, 2018; Date Revised: April 10, 2018
Banquet and Catering Business Operations Drawing Lessons from Experience 632 KB 1 downloads
Lhea C. Rasa College of International Tourism and Hospitality Management, Lyceum...
This research assessed the existing and competing catering business in Batangas province. It provides insights and factual data drawn from the experiences of managers who are into this business operation for a long time. This study presents the Banquet and Catering Business in Batangas Province with respect to their business profile; facilities and amenities; products served and advertising tools. It also identifies the operational problems of the business and significant difference in the problems encountered between managers and employees and propose action plan to solve the problems. The research utilized descriptive method among the managers and employees. The research concluded that most of the banquet and catering business in Batangas, Philippines is operating in either off or on premise operation targeting family occasions. They consist 26 employees and operated for more than 10 years. They can serve more than 300 to 1,000 guests. The business facilities and amenities offered by catering are the basic need in the operation of the business as proper lighting and sound systems. As to products served, all of them prefer a wide variety of palatable dishes. The problems encountered are insufficient parking areas, unexpected loss of electricity and seasonality of the products. The managers and employees show significant differences on the problems related to amenities.
Keywords – Banquet & Catering Business Operations: Drawing Lessons from Experience